How to write a page meta description

Adjust Z so a piece of paper can just pass under the nozzle. Every day there are searches being done for your service, product or blog topic. I first consciously remember hearing this formula from Amy Harrisonon my Podcast.

This free tool is a great way to do a quick test: Luckily, you can give yourself some short-term relief by optimizing meta descriptions in bulk. How are we supposed to convey perks.

Unique Vintage — right off the bat we see the Free Shipping deal and know that they have vintage pieces for all occasions — so they are clearly showing searchers what they offer and how they can get free shipping which is a great call to action.

However, he did direct people to this article providing guidance on how to write an effective meta description. Use these as inspiration to generating your own fantastic meta descriptions.

It has pretty much been clarified by several sources that no, meta descriptions do not directly affect your website rank in the Google search results. For a static regular web page you would open the web page file, add the meta description tag, save the file, close it then upload to your web server.

When someone is reading your meta description, he or she wants to be able to get a sense of who you are, what you sell and why your page deserves a click. Ridiculous and Impossible Words Some of the incredible words that netizens have come up with this year, along with their supposed meanings.

It appeals to me as the mom of a teenager in wanting to see her experiences, it is witty and sarcastic of course not everyone responds to sarcasm it works here because her blog is sarcasm based — and she shares her credentials too.

You might also be interested in. When searchers and search engines see keyword-stuffed content, that throws up all kinds of red flags, and hurts the level of trust a searcher has in your content. Your meta description is your chance to win over prospects.

The reason we say characters is to give marketers a benchmark to abide by. For larger database-driven sites, like product aggregators, hand-written descriptions can be impossible.

HTML element

You can help improve the quality of the title and snippet displayed for your pages by following the general guidelines below.

If omitted, current raw Z. In the most basic way, this is the function of a meta description — to pitch to the searcher why your page is the one that deserves their attention.

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Examples The most-used form of this command is to home all axes: No one wants to see keyword stuffing. Basically — the more people who click on your search result and the longer they stay on your website — this may have an affect on your rank.

How to write a good meta description I would recommend that you begin by evaluating the pages that generate the best return on investment from organic traffic and begin to optimise the content of the meta description ensuring that they are compelling and make sense in the first — characters.

In addition, they found that in Some search engines may use the contents of the meta description in their results when your page comes up for a search. This directs them to good results faster and reduces the click-and-backtrack behavior that frustrates visitors and inflates web traffic metrics.

One of the results was for the Humane Society and you can see their pulled meta description highlighted in yellow in the image below. Our focus has to be on persuading the searcher to click -- while still maintaining accuracy so expectations are met.

The Title, Caption, Alt Text, and Description fields for images in WordPress are the most ignored and underutilized features that can improve your content and bring more people to your site.

Learn how to use them to create better user experiences and more attractive and compelling content. Every single page of every single website has the ability to contain and share metadata, including the title, URL, and descriptions.

If they’re optimized correctly, they can be used to help Google rank pages. A good meta description tells the reader that your page is what they're looking for and entices them to read more.

Learn how to write a meta description that.

Nika Mamic

The meta description tag in HTML is the character snippet used to summarize a web page’s content. Search engines sometimes use these snippets in search results to let visitors know what a page is about before they click on it.

How to Use Meta Tags In Search Engine Promotion by Christopher Heng, If you view the HTML sources for the web pages on the, you would have noticed that they all contain META tags.

If a page is targeting between one and three heavily searched terms or phrases, write your own meta description that targets those users performing search queries including those terms. If the page is targeting long-tail traffic (three or more keywords), it can sometimes be wiser to let the engines populate a meta description themselves.

How to write a page meta description
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